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I had my first free stay in collaboration with hotels when I hit 10k followers. Since then, I had a lot of free accommodation on my trips ☺️💪
🏝️Here's how I found and approached the hotels:
• Check on Tiktok or Instagram which hotels collaborate with influencers. Research through different hashtags, such as #parishotel or #parishotels for Paris or #tokyohotels for Tokyo etc.
• Search through their tagged pictures to see if they have collaborated with influencers before - if yes, chances are they will collaborate with you too 🙌
• Message the hotels and brands on Instagram and also find their PR email address (usually its on their website) and send them an email with your branding kit💪
• Sometimes a marketing team or agency manage several hotels or hotel chains. Ask them if their hotels look for influencer partnerships.
Find them on Google 🔎
Search: Marketing agency [add city you are traveling to] hotel collaborations
• Your branding kit that you send to the hotels should include:
- screenshots of your newest insights, following and demographic (age, country, etc) 📊
- your rates. pro tip: hotels feel more like they get value by offering an unpaid, free stay in exchange for social media posts 👍
- examples of your content and links to your best performing posts 📈
How should you email the hotels? No worries, I got you 💪
📧📧📧 Here's the EMAIL TEMPLATE:
<<
Dear (add Hotel name) team!
My name is (add your name) and I wanted to reach for a potential collaboration for (add dates of your travel). I would also love to share some ideas how I can support your hotel and share it with my loyal followers.
During my travels, I want to share posts about my trips, share pictures and inspire on what to do, where to stay - and I would love to collaborate with you.
I would be happy to share my experiences at (add hotel name) with 2 social media posts and 10 UGC pictures that you can use on your own social media channels.
I came up with some ideas how I would love to work with you I attached it in my media kit on (add page number).
I would love to share my trip and inspire others, write a guide about different places to see and travel. I also would love to do a take over for your TikTok, Instagram, or other Social Media accounts!
Of course, I will share and tag you in every Social Media post I make during my stay on my Social Media outlets and you are free to use any picture I take during my stay. I am open for any kind of collaboration and I am happy to work out a great project.
Just to give you an idea what I have in mind, this is my social media: (add link)
I attached my Media Kit in this email and hope to hear from you soon! >> 📧📧📧
I hope this post helps you 🫶 I am sure you'll get your first hotel collaboration soon!